Chicago-based LeftofTrend.com takes the flash sale model and adds a much needed social aspect to the shopping experience. Left of Trend exclusively deals with up and coming designers from Chicago as well as across the country. According to them there are “tons of other places to go” for the designers everyone wears. Left of Trend promotes the unknown designers, allowing the shopper to focus on cultivating his or her own style.
At Left of Trend you create a profile where you can divulge where you are from along with a place for you to add new designers you enjoy. Your favorite new designers are shared with your friends on the site. The addition of the social feature allows you to both give and receive advice among your friends. Directly suggest a brand or even a certain top to your friend you know would look great in it. Admire your friend’s style? Check out which new designers are her favorite on her profile.
Left of Trend harnesses the group shopping experience, complete with feedback, and transfers it online. For a girl or guy on the go, Left of Trend is the perfect solution to booked up weekends. No more missed shopping trips with your friends when it’s all right before you.
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